Making Flat Lettering for Interior Signage Dynamic

Cielo Leasing Unique Custom Sign

Size isn’t the only thing that matters when it comes to sign design. An effective sign can take all sorts of shapes, sizes, and volumes. Not all signs need big channel letters or deep three-dimensional styles. Sometimes flat lettering can be just as effective.

The Benefits of Flat Lettering

Special Olympics Wall Signage
The last thing you want is flat-letter signage that doesn’t draw attention.

The greatest benefit of flat-cut letter signs is their versatility. More often than not, deciding on a unique sign style can be very challenging. And thinking outside of the box could threaten the efficacy of your sign if the design doesn’t match the building or the business. In that case, there’s nothing wrong with going with the most reliable option available; flat lettering. Flat-cut letter signs are one of the most adaptable signs available. The design flexibility that these signs provide is part of what makes them so reliable – and so popular. These flat lettering masterpieces come in all kinds of materials, colors, and finishes, and can be formed into any silhouette shape. The best part is that they can be used in both indoor and outdoor environments with little adjustment.

Design Tips for Dynamic Flat Lettering

The last thing you would want is for your flat-cut letter design to fall flat. An easy way to do that is to give your flat a little more volume. By giving the letters a little bit of three-dimensional extension, you can create a depth in lighting and colors that are extremely dynamic. This slightly un-flat style utilizes shadows to develop a contrast that provides a much more inviting texture than regular signs. How much volume you choose to add can alter how your sign looks and feels. The amount of creative options keeps this medium exciting and engaging for all types of consumers.

If you are interested in getting a flat-cut letter sign from Precision Sign Company, click here to receive a free quote on your next flat lettering art piece.

Using Architecture and Landscape to Design Effective, Outdoor Monument Signs

Monument signage for Monte Bello Gardens

Designing an effective sign means engaging customers through a cohesive style. That style can change depending on the company, location, and environment. A sign that incorporates naturally influenced architecture can possess a greater weight and feeling than other signs, especially for companies looking to build an outdoor sign that reflects their business. If you want an outdoor sign that incorporates landscape architecture, then a monument sign may be just the thing for you.

What is a Monument Sign?

Monument signs are low to the ground and can have bricks, stone, or other elements around them.

A monument sign is a sign that connects your company identity with outdoor promotion. Outdoor signs can often lose some of their attention based on the saturation of stimuli consumers are faced with on a daily basis. These signs, if uninspired, could become invisible. A monument sign is an outdoor sign that is situated separately from a building. It is often positioned on a lawn or entranceway and can incorporate landscape inspired architecture. While a monument sign serves the purpose of regular signage, it can also act as its own individual art piece.

How to Design an Effective Monument Sign

For a monument sign to transition into art, it needs to blend in with its surrounding environment. As the monument sign reflects the design of the company, it should also compliment the landscape it is a part of. To design an effective monument sign, you should approach it like an architect building a sculpture. What materials, shape, and size would be the most cohesive? Which style and color combination will best suit the landscape?

As important as it is for monument signs to complement their environment, it is equally important for them to stand out and garner attention.

To construct a monument sign that is as much art as it is an attention-grabbing vehicle, you need an expert. Click here to get a free quote today from Precision Sign Company.