Interior Signs: How to Use Them to Improve Customer Relations

Wall Signs in Colorado 

You’ve got your business logo, you’ve got your storefront, but do you have interior signs? No matter how much time you spend on marketing and advertising, the truth of the matter is that the signage inside your store has one of the biggest impacts on customer relations. So, how can you use interior signs to improve your customer relations? Keep reading to find out! You’ll also find some tips on creating the right sign for your business!

Signage is Your Brand – It Should Be Everywhere

The first thing potential customers see is your custom signage – if it’s subpar, they won’t even come in. Make sure your signage reflects who you are and what you do. An interior sign can communicate everything from your mission to product or service offerings to hours of operation. A few key pieces of information are critical – your name, address, and phone number – but ideally, a customer should be able to find anything she needs within seconds using signs strategically placed throughout the interior of your business.

Choose Sign Materials Wisely

A strategically placed office logo sign

Always ensure that your interior signs are made from materials suitable for indoor and outdoor use. For example, plastic will scratch and crack if it’s not designed for outdoors, and metal will rust. By choosing a material that’s suited to both indoor and outdoor use, you can maximize lifespan, protect your investment and increase the value of your signage. Our friendly team at Precision Sign Company is happy to walk you through all our options.

Brand Consistency in Sign Design

While a sign is only one part of your overall business, it can make an impact on every part of your company. If you’re working with Precision Sign Company in Colorado, you know how important signs are for building a consistent brand image across multiple mediums. By communicating your mission through several different media channels, it makes it easier for potential customers to connect with what you do. And when they make that connection, they are more likely to act upon it.

Get People Excited About Your New Sign

Once you’ve decided on an interior sign, it’s time to spread excitement about your new signage throughout your office or workplace. The way that you do so will depend largely on how many people you work with, but here are a few general tips that can help maximize your success no matter how large or small your team is. * Show off before installation.

Give Your Company the Gift of a Custom Sign

Give your company the gift of a custom signage design, fabricated, and installed by professionals. At Precision Sign Company, we only use experienced staff and carefully selected products, ensuring your business attracts new customers in ways you never dreamed possible. Contact us to get started with your new sign.

Why Architectural Signage is Important for Your Business

Your business’ signage says a lot about your company, whether you like it or not. This is because your company’s signage represents how you want to be perceived by the public, and sometimes even influences how customers perceive your brand and what they think of your business in general. The good news is that you have the power to change this perception by upgrading your signs with architectural signs and other types of signage that speak to customers in a language that they understand and appreciate. Here are three reasons why your company should consider moving toward architectural signage right now, if you haven’t already.

Convenient

There are many great reasons to invest in architectural signage, from improving your business image to attracting new customers. But what many people don’t realize is that architectural signage can also make your life a whole lot easier. For example, with architectural signage, you can spend less time on administrative tasks and more time doing things that contribute directly to your company’s bottom line.

Fast & Efficient

Architectural Signage
Architectural signage improves your business image while attracting new customers.

When it comes to precision, architectural signage is something that requires an expert touch. Creating signs that are tailor-made and fit seamlessly into your environment requires a great deal of attention to detail. The professionals at Precision Sign Company are trained in custom design and manufacturing; we take time with every sign we create, because precision takes time.

Elegant

This one goes without saying, but if you want your company to be taken seriously, architectural signage could be one of your best bets. No matter what industry you’re in, an elegant sign reflects that you care about presentation and quality. If architecture is in your name, then why wouldn’t you want an architectural sign? Sure, there are a few cases where having a simple sign with your name on it might be enough.

Understanding the Process of Architectural Signage

Precision Sign Company helps businesses get architectural signage in place. If you’re starting a new business or have an established one, it’s important to make sure your building has appropriate signage. Many companies choose architectural signage because of its classiness and elegance. Precision guarantees that all their architectural signs are created with high-quality materials and attention to detail. It’s no wonder they can help your business improve its image and productivity through these visual enhancements.

10 Styles of Business Building Signs

3D channel letter brake plus

Business building signs create an impression of a brand before its doors have been open. Its primary purposes include marketing / successful ways to advertise your brand, maximize visibility, and help locate the business easily. Apart from enabling customers to locate your business easily, they also increase curiosity and encourage customers to peek into your shop.

Things to Consider When Choosing Business Building Signs

There are a couple of factors to keep in mind before choosing a business building sign:

  • Location – Each location is different, each building is different, and so is each business. The right location and the right sign helps commuters discover and locate you easily. There is a fine line between an attractive and tacky sign, and one must choose a sign that compliments the building. More importantly, the sign should depend on the customers you are trying to attract. A sign that stands out is bound to catch people’s eye and attract customers.
  • Size – Bigger is not always better. Try choosing a sign that compliments your brand and locality and helps you stand out. You should also keep in mind your budget and always remember that the right design can make anything look attractive.
  • Brand – A business logo can help reinforce its brand. We must choose signs that reflect our company and industry’s culture. 
  • Visibility – Whilst all the above-mentioned pointers should be kept in mind, a sign should serve its primary purpose to maximize visibility, advertise and market business. It is also important to choose designs that are easy to read.

Ten Styles of Business Building Signs

Sachi Sushi 3D letter sign
Using a 3D wall sign can draw attention to it even more.
  • Architectural Signage
  • Channel Letters
  • Flat Cut out Letters
  • Interior Signs
  • Vinyl
  • Blade Signs
  • EMC’s
  • Ground and Monument Signs
  • Team Photos 
  • Wall signs

Contact Precision Sign Company for more information on business building signs and to get a quote.

3 Types of Traffic Control Signs

assorted-color road signs

Traffic control signs are deployed to regulate the flow of traffic and provide instructions and information to road users. They are standardized to overcome language barriers and amplify traffic safety.

Uses of Traffic Control Signs

Traffic control signs can be spotted easily everywhere on public, private roads, and construction sites to warn and guide road users. They are placed at the side or above roads and designed to provide simple and clear messages and are easy to spot and recognize.

The main purpose of traffic control signs is to prevent mishaps and accidents and provide protection to the people using the road. Hence, the signs must be placed to provide the drivers enough time to respond to its command. Traffic control signs have a consistent and definitive aesthetic. The consistency makes them easy to spot and interpret, further providing safety to motorists, pedestrians, construction workers, and road users.

Three Main Types of Traffic Control Signs

The three major types of traffic control signs are regulatory, warning/safety, and guide signs.

  • Regulatory Signs – Black and white or red and white signs are used to convey information regarding when to stop and how fast or slow the driver can drive.
  • Warning/Safety Signs – Yellow signs with black information are used to caution people about hazardous or dangerous conditions on the roadway.
  • Guide Signs – These signs are designed to help drivers with information regarding directions, emergency services, and nearby transportation. They are usually green with white writing.

Signs must be easy to read and precise. As the name suggests, Precision Sign Company helps create these signs with precision so that they adhere to the appropriate aesthetic, color, and graphic of each sign. They strive to deliver high-quality and effective sign solutions whilst maintaining long-lasting customer relationships.

For more information about traffic control signs, contact Precision Sign Company to get a quote.

Benefits of LED Retrofit for Your Fluorescent Signs

Asian Bitro Illuminated Channel letters

Bright lighting makes a business’ signage pop and can potentially be a great draw for customers. LED is a readily available source of fluorescent lighting, with such perks as instant illumination requiring no warm-up time, no UV radiation (unlike some fluorescent sources), and completely recyclable. LED retrofit is a safe, reliable, and efficient lighting option for modern business owners looking to make their exterior stand out.

Savings on Cost and Energy

 

Sachi Sushi 3D letter sign

LED lighting fixtures typically last longer than their traditional counterparts as there are no fragile wire filaments used within. LED can last between 4 to 40x longer than conventional bulbs. Maintenance costs are, therefore, significantly less than with conventional lighting. This alternative for illumination is also renowned for consuming substantially less energy, reducing cost and negative environmental impact. Monetary rebates are available for businesses looking to become more ecological and convert over to LED retrofit.

More Reliable Than Neon

Traditional neon fluorescent lighting has a classic vintage appeal and can be visually intriguing. However, the fact is that LED retrofit is a more dependable source of light. LED stands for “light-emitting diode” and is a semiconductor that puts off light in potentially unlimited ranges of color. On the other hand, Neon is produced by gas inside a glass tube with electrodes at either end and requires lots of high voltage electricity to charge the gas enough to give off light visible to the human eye. Neon’s colors are limited to the gas available and the make-up of the glass tubing, and usually, only one color can be used at once. The glass is also very fragile, and if a tiny breakage or crack occurs, the entire piece is rendered kaput. Maintenance for neon is quite costly overall and puts off little light considering the large amount of energy required for operation.

Contact Precision Signs today for exceptional assistance with all your business’ signage needs.

Getting Sign Permits for Your Business

Sign installation crane

Having clear and visible signage with effective exterior decor is a must for countless businesses. As much as they represent a creative element in advertising to draw customers in with style and design, there are also many practical and logistical factors behind their creation and installation.

The Practical Side of Professional Signs

Getting sign permits grants legal permission to display professional information.

Business signage is essentially a critical form of advertisement, and getting sign permits grants legal permission through the local zoning and permit departments to display this type of professional information. Any time a business sets up new signage, including modifications and replacements, a permit is required, intended to be a form of quality control. Signage must be considered aesthetically acceptable, must not hinder driver visibility due to position or glare, and must blend well with surrounding signs. At times, sample sketches or elevated “mock-ups” are required by cities before getting sign permits, which is another reputable service professionals like those at Precision Sign Co. provide for customers.

Know the Signage Requirements Before Installation

Before enlisting the expert craftsmanship of signage businesses, you need to be aware of the different rules and regulations that affect the location of your business. Experienced professionals and craftsmen, like those at Precision Sign Co., meticulously abide by all practical information available to them and can help customers decipher tedious regulatory information. Important factors affecting the allowed appearance of your signage are local zoning laws, signed ordinances in cities and suburbs, and restrictions imposed by landlords, especially for businesses located in malls and shopping centers. These regulatory measures can restrict location, size, lighting, and overall sign type. It is essential to investigate your business’s unique restrictions and talk them through thoroughly with signage craftsmen to avoid expensive mistakes.

Contact Precision Sign Company today for exceptional assistance with all your business’ signage needs, including help with permits.

Warehouse Signs and Dock Door Numbers

Continental Divide Business Park

Efficient signs in warehouses are one of the most crucial parts to making any warehouse functioning. There are three primary functions that warehouse signs have:

  • They help with safety
  • Direct forklifts operators and trucks to the merchandise and doors easily
  • They help to enhance the efficiency of operations and inventory management in the warehouse

Here Are Four Types of Warehouse Signs

Warehouse signs can be made with different materials that all depend on where the sign is being placed. They include:

(1) Dock Signs

Dock signs and dock door numbers are vital parts of running a warehouse efficiently. They help maintain the speed of the outbound and inbound deliveries. And they also help with faster pickups and handling shipments.  Dock signs can be numbers and/or text-based, but to make it more efficient, they are usually numbered.

(2) Safety Signs

Warehouses require direction & safety signs.

These types of signs are inevitably an essential requirement in any warehouse. There are usually to warn employees and any visitors regarding any danger in various areas of the warehouse.

(3) Shelves and (4) Aisles Signs

These are significant types of warehouse signs. They help direct all the traffic for pickups to send out shipments in a more efficient manner. Aisles are usually labeled, along with the individual shelves, so that the warehouse operations can run smoothly and find items without interruptions.

There are various materials used for warehouse signs and dock door numbers. The most commonly used materials are aluminum, flat magnet, PVC, commercial coroplast, and adhesive-backed vinyl. The selection usually depends on the thickness of the material needed for the surface on which it will be put up.  When picking a sign company, make sure that they offer a variety of materials and designs.

Find out the array of sign services that we at Precision Signs have available right here. And get yourself on a free consultation call today.

Post and Panel Signs for Construction and Real Estate

Digital signage

Even though there are many other ways and types of signs that you can use to enhance your branding and position yourself out there in the market, post and panel signs are the most commonly used by real estate and construction companies.

But why is it so important for a construction and real estate company to create a memorable brand out there in the market? Being in an industry where you sell houses and other spaces, maintaining a good reputation in the neighborhood is extremely important. If your post and panel signs are appealing and attractive, they will automatically draw more attention and be recognizable to the community and other potential clients.

Posting Panel Signs

Continental Divide Business Park

  • Primarily create more coherent branding
  • Helps in promoting your company
  • Can be used as directional signs for customers

Different materials can be used to make post and panel signs. It all depends on where you want to place them.  They can be made with aluminum,  PVC, foam core,  and even medium density overlay.  The kind of material you use also depends on your budget. A designer who is experienced in creating post and panel signs for construction and real estate businesses can help you better understand which materials will suit your business, location and budget the best.

Bolton panel signs are usually constructed with wood for construction sites and real estate companies and then printed digitally. It is low cost and can be used temporarily. Because for construction sites, the signs need to change regularly, and using more expensive material might not be a perfect idea. But depending on where your construction site is located, you can also use PVC posts, as they are resistant to humid weather conditions and are more reliable.

Find out the array of sign services available right here. And get yourself on a free consultation call today.

How to Build Brand Awareness With Custom Signs

Custom Signs

Every company wants to be seen and known for its unique products or services, but companies that build brand awareness with custom signs are often the most successful. If you want referral business from your existing customers and a recognizable brand for your company that is easy to identify, then you need to consider custom signs and how they may help your business.

Why Do You Need Custom Signs to Build Brand Awareness?

Red Channel letter signNearly every business has some form of competition. In most cases, there are many competing businesses offering similar products or services to that of your company. It is critical to build brand awareness with custom signs in order for your business to stand out from the competition and make it easy for customers to feel connected to your brand and want to build a relationship with your company.

Businesses that are memorable and easy to identify will always produce more repeat business and better referrals from their happy customers. If the customer experience is average, bland, or confusing, then customers are likely to forget your business the next time they need the products or services you offer. Brand visibility and brand recognition mean that you stay on customers’ minds and ensure that they are likely to return.

Essential Custom Signs to Build Brand Awareness

Some business signs are particularly effective for building brand awareness. Logo signs, monument signs, and other wall signs and window graphics are essential for highlighting your brand identity to prospective and repeat customers. At Precision Sign, we offer a wide range of exterior and interior branding solutions to help your company build brand awareness with custom signs.

If you are interested in learning more about ground & monument signs or other types of business signs, please visit the contact page on our website today.

How to Incorporate Interior Branding Solutions Into Interior Design Concepts

Wall Signs in Colorado 

Interior branding solutions is a design methodology that helps communicate the brand image of a company through the design elements of a physical environment. This may be inside a storefront, an office space, or other physical areas of a business that would benefit from a polished and carefully designed space.

Why Are Interior Branding Solutions Important?

Interior branding is important because it affects the overall perception of a company by its clients and employees. Strong interior branding solutions and designs help to enhance the client experience and provide a more positive image for employees. This may be subtle, but good interior branding can elevate a visitor’s first impression of a company and influence their next decision to work with that particular company.

How to Incorporate Interior Branding Into Interior Design

Custom wall signs are the most effective way to share your brand identity.

Companies should consider colors, textures, and overall aesthetics of their interior spaces, whether an office space or other sections of a business. They should also consider how they can match the interior décor to their brand image. This may be done through furniture selection, wall painting, and most importantly, through wall signage that is customized to match your brand. It is most important to rely on customized interior branding to fully realize your brand’s identity in a physical space.

What Are Some Examples of Interior Branding?

Some of the most impactful examples of interior branding solutions include logo signs, custom wayfinding signs, wall murals or other decorative wall signs, custom branded graphics, and other types of signage that you may commonly find in the interior of a workplace.

If you are interested in learning more about wall signs or other types of interior signs, please feel free to contact us directly or submit a request for a custom quote, and we will be happy to help you.