How you represent your brand in interior environments should reflect how you brand your exterior storefront. Most businesses forget to take advantage of indoor signs because, at first, they can sometimes seem unnecessary. ‘Why do I need a sign for visitors who already entered my store?’ The reason for this is that indoor signs can offer a variety of auxiliary uses that complement not only your branding, but also your customer experience. Below is a breakdown of how your business can best utilize a reception logo sign to boost brand awareness in interior environments.
Reception Area Should Reflect Your Storefront
No matter the size or scale of your business, your branding efforts should be consistent across all your buildings and materials. That includes indoor spaces as well as outdoor spaces. Effective reception logo signs can help reinforce your branding efforts while also decorating and filling the space. These signs can also complement your exterior signs in different ways. While your exterior pole sign, for example, is bright and colorful, your interior logo sign could be a modern silhouette with minimal colors. So, how does one go about creating a reception logo sign that is attention-grabbing, stylish, and in-tune with their exterior signs?
Reception Logo Sign Design Process
The first thing to consider when developing a reception logo sign is the size. The sign proportions should take into account the dimensions of the wall as well as the proximity to the front entrance. These distances can play a huge role in how well your sign is received. Consistency is really important when it comes to indoor logo signs. The more consistent you are in terms of design choices, the more impactful your logo sign will be when it comes to overall brand recognition.
For the best reception logo signs, contact us today at the Precision Sign Company.